When I think about an audience for a piece, I think about not what I want to say, but what does someone who’s going to pick up this piece of writing want to hear? In business writing, it’s all about audience: it’s about connecting to them, respecting them, and most of the time, soliciting their input. In creative writing, most of this is not an issue.
But even as a creative writer, I think about all of these elements of audience. Because I’m not just writing stories, I am reading them as well. And as a reader, I want that story to hold my interest from the first page to the end.
But more importantly is the valuable beta readers that are out there. They are like the test group for your material. Volunteer to be a beta reader, and find beta readers for your own work. They can give helpful actionable advice to make your piece of writing the best it can be.
For a creative writer, our audiences are our lifelines. Not just because they buy our books, but without them, we’d be talking to ourselves. . .well, even more than we usually do. 😉